Spillmark
Demo · made-up numbers
OverviewAlerts4Approvals
EExample Coffee Co.

Brands you can access

Example Coffee Co.
Data current · oldest 9h ago

When each source last synced

  • Amazon Seller Central3h ago

    Amazon fees are estimates until orders settle (about 14 days).

  • Amazon Ads5h ago

    Amazon Ads attributes purchases up to 7 days after a click, so the last week can still rise.

  • Amazon Attribution9h ago

    Amazon Attribution keeps adding purchases to each day for 14 days.

  • Meta Ads2h ago

    Meta revises the last few days of results as delayed conversions arrive.

  • Shopify44m ago
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Alerts

What needs my attention right now?

Loading alerts…
OverviewAttributionNeeds Amazon's written approval to combine Amazon Ads and Meta data (Amazon Ads policy 4.9).TestsProductsCohortsInventoryAlerts4ApprovalsReportsConnectionsSettings
Open 4Snoozed 0Dismissed 0

No dismissed alerts. Dismissed alerts come back if they get more severe.

How alerts are raised
  • Stock-out risk: FBA available plus inbound lasts less than the supplier lead time at the last 28 days' pace. Urgent under half the lead time. When Meta → Amazon spend is known, the alert shows about how much per day is attributed to that SKU by Amazon sales share.
  • Ad set below breakeven: a Meta → Shopify ad set returned less than your breakeven ROAS over the last 14 days on $50 or more of spend.
  • CAC drift: blended CAC over the last 7 days is 25% above the 28 days before and near your ceiling. Urgent above it.
  • Meta budget pacing: month-to-date spend plus the last 7 days' pace lands 10% over or 15% under your monthly budget. Starts on the 4th.
  • Sync failures: a source failed or is more than a day behind.

Dismissed alerts come back if they get more severe, or if the problem clears and returns. Thresholds come from Settings.