Prescient AI Alternative

Prescient AI is a marketing mix modeling platform. Its site describes daily-updating models, halo effect measurement, scenario planning and a budget optimization engine across DTC, Amazon and retail. Pricing is customized by business size (SMB, Growth and Enterprise tiers) and number of sales channels, and you get a proposal by booking a demo.

That is a strong fit for large omnichannel brands. If your monthly ad spend is well below $100K, or you want to start today without a sales call, it may be more than you need. Prescient lists all 112 integrations, unlimited users, onboarding and dedicated customer success in every subscription, and says brands go live in 1 to 2 weeks. Spillmark trades that breadth for a narrow job: answering whether Meta ads cause Amazon sales.

A media mix model estimates each channel's impact from historical spend and sales. A geo holdout test is an experiment: Meta ads keep running in some states and pause in others, and Spillmark compares Amazon sales between the two groups. You get lift with a 95% range and extra orders per day, measured rather than modeled. The two methods can also work together, since a holdout can check a model's estimate.

The Dashboard is free. Starter is $49/mo for brands doing $0 to $50k a month on Amazon. Growth is $199/mo for brands above $50k a month and adds branded Amazon PPC tests and unlimited holdout tests. Start with a 7-day trial for $0.