Spillmark

Geo Lift Testing Software

Looking for geo lift testing software that measures Meta ads on Amazon? Spillmark matches US states, plans the holdout, and reports lift with a range.

  • States matched on your own ship-to history
  • Pre-test check: can this design answer at your size?
  • You approve before any region pauses
Spillmark profit dashboard

What you get

Spillmark runs geo holdout tests: ads pause in one group of states and stay on in the rest. It compares Amazon orders between groups and reports caused sales with a range.

Free holdout and brand-size calculators help you plan. Paid Starter ($49/mo) runs the live test on your data.

Sized before you spend the pause

Spillmark checks your order history and shows whether a geo holdout can answer at your size. If a test cannot give a clear answer, it tells you before you approve a pause.

When this fits

Use geo lift when you can target Meta by location and read Amazon sales by ship-to state. User-level platform lift studies are a different tool for outcomes those platforms can see.

Questions

Do I pick the states myself?
Spillmark plans matched groups from your history. You review and approve before anything pauses.
What if my brand is small?
The pre-test check and free brand-size calculator show the smallest lift a design can see. Do not pause for a test that cannot speak.
Is open-source GeoLift enough?
You can run GeoLift yourself. Spillmark adds planning on your orders, a locked ledger, profit context and an approval flow.

Try Spillmark

Start for $0. Measure which Meta ads make you money on Amazon. You approve every move.

Start a 7-day trial for $0

Spillmark · How lift is calculated · Free tools