Facebook Ads Attribution Software
Looking for Facebook ads attribution software that works when sales land on Amazon? Spillmark measures caused sales with geo holdouts, not Meta's purchase column alone.
- Meta paused in matched states; Amazon orders compared
- Incremental ROAS with a range
- You approve every test

What you get
Meta cannot see Amazon checkouts. Spillmark runs geo holdout tests for Meta ads and measures Amazon orders by ship-to state.
Profit dashboard from $19/mo. Holdout tests from $49/mo.
Attribution vs cause
Platform attribution assigns credit. Spillmark answers Amazon orders caused by Meta ads with geo holdouts and keeps each result on an append-only record.
When this fits
Amazon brands on Facebook and Instagram that need a clear call on lift before they scale. Not a Shopify-only pixel suite.
Questions
- Can Meta's ROAS replace this?
- No. Meta ROAS is credit under Meta's window. A geo holdout measures Amazon sales you would lose if the ads stopped.
- Do I keep Amazon Attribution tags?
- Yes. Keep tags for Amazon's reports. Spillmark answers a different question: caused sales.
- Trial?
- Yes. You get 7 days for $0.
Try Spillmark
Start for $0. Measure which Meta ads make you money on Amazon. You approve every move.
Start a 7-day trial for $0